Crocs - The Ugly Shoe Taking the World By Storm
April 7th, 2007 at 1:13pm
The James Store does not yet sell Crocs, but I guarantee you, we are trying. In the meantime, here is a great background article from Business 2.0/CNN Money describing the surging growth of this company. Highlights are:
- Crocs IPO in February was the richest in footwear history.
- In 2003, Crocs grossed $1 million in revenue– they project $322 million in 2007.
- Three pals from Boulder, Colorado went sailing in the Caribbean and a foam clog one had bought in Canada inspired them to build a business around it.
- Crocs were first sold to sailing enthusiasts but soon gained a word-of-mouth following among doctors, gardeners, waiters, and other people who have to be on their feet all day.
Visit the James Store Crocs Shoes & Sandals Page to stay up-to-date on our effort to carry this product.
Posted in Crocs